The Automobile Dealers Union of Ghana (ADUG) has announced a 15 percent reduction in vehicle prices following the relative stability of the Ghana cedi against the US dollar and the abolition of the COVID-19 levy.
In a statement to the public, ADUG said the price adjustment fulfils its earlier pledge to review vehicle prices downward once exchange rate conditions improved.
“This decisive action reflects the Union’s long-standing promise to Ghanaians that any meaningful stabilisation of the exchange rate would translate into fairer vehicle pricing, rather than excess profiteering,” the Union stated.
According to ADUG, vehicle prices in Ghana had risen significantly in recent months due to exchange rate volatility, high import duties, shipping costs, and global supply chain disruptions. During that period, the Union consistently assured consumers that prices would be adjusted when the economic environment improved.
“With the recent improvement and relative consistency in the exchange rate environment, our members have honoured that promise,” the statement noted.
The 15 percent average reduction applies to a broad range of vehicles, including brand-new models, hybrid and electric vehicles, as well as home-used vehicles.
ADUG emphasised that its members acted “in good faith and with a strong sense of national responsibility,” adding that the move demonstrates their commitment to fairness and transparency in the automobile market.
The Union also expressed appreciation to Ghanaians for their patience and trust, reaffirming its resolve to operate in the best interest of consumers and the national economy.
